Over the last few years, the number of Facebook users has been growing at an astounding pace, and many businesses are advertising on the platform to better reach and target their audiences. Yet plenty of Facebook advertisers have been burned by low engagement, high costs, and negative feedback from followers.
The internet is a Wild West of sorts, as one could never know what kind of threat they’ll come across. This is why for businesses, it’s important to identify secure browsers to keep threats at bay.
Microsoft Edge
Microsoft Edge, Windows’ current default browser, is an improvement over its predecessor Internet Explorer (IE). Edge was developed with Windows 10 integration and IE end-of-life in mind, resulting in a powerful and more efficient browser that has Cortana (Windows’ answer to Alexa and Siri) integration and Microsoft Store extensions.
Businesses are collecting, processing, and storing data at a breakneck pace, and it’s increasingly difficult to keep up. Despite the importance of business intelligence, it’s important to collect data that is actually useful and relevant. A few essential tips will prevent the most common challenges.
When it comes to business IT security, many small- to medium-sized businesses (SMBs) often struggle to protect their systems from various cyberattacks. While there are many things you can do to secure your IT infrastructure, being aware of common security threats will really help.
Look before you leap: Familiarize yourself with these three setup and management concerns before jumping straight into virtualization implementation.
Apple promises a raft of features to improve productivity and overall user experience with macOS Catalina. Slated for release in October 2019, legions of Mac users worldwide can’t wait to unpack the new operating system’s exciting apps and programs.
Remote work policies require companies to expand their communication capabilities. Many businesses aim to increase productivity and improve customer service by turning to a VoIP solution. There are several factors which will make your VoIP more mobile, while ensuring both your customers and employees remain satisfied and can communicate hassle-free.
When it comes to website analytics, traffic isn’t everything. Engagement with your site content is a better indicator that visitors to your website convert into customers. Here’s how to track your engagement metric using Google Analytics.
How do you measure engagement?
Just because a page receives a large amount of traffic doesn’t mean it has quality content.
Microsoft Office is one of the most installed software suites in the world. If you are looking to integrate it into your company, you can either purchase Microsoft Office 2019 or sign up for cloud-based Office 365. Both promise the same features that the Office suite is known for, but they are different enough to be better suited to some users than others.
There are countless technology-related trends that come and go, but one of the most important technologies that business owners are sticking with is the cloud. Owners and managers know they ought to be using “the cloud” but it can be confusing to understand what it is exactly and then choose from among the different types of services available.